Is the typical automaker ‘tude softening up?
Volkswagen’s Seat division is asking the public to name its upcoming SUV. Tesla is developing the semi truck alongside trucking contractors, to ensure success.
Collaboration! It’s a beautiful thing.
If this trend continues, TeslaMondo’s prediction of a wiki car will come true after all. Perhaps automakers are tired of playing Santa Claus and hoping everyone likes their presents. Instead, they’re shuttling people to the North Pole to help develop awesome toys that will won’t get kicked to the back of the closet before New Year’s. Doesn’t this make more sense? Shouldn’t the public be able to do more than “configure” a finished car? How about helping to develop it? We have the technology for instant feedback. Why not use it?
