Prediction: Something akin to a titanium shield

  • When Tesla needed to ease concerns about road debris causing fires, Tesla added a titanium shield. It worked. No more chatter about fires.
  • When Tesla needed to ease concerns about service, Tesla added Kenny Handkammer from Formula One. It worked. No more chatter about service.
  • When Tesla needed to ease concerns about drive unit failures, Tesla added a longer warranty. It worked. No more talk about drive unit failures.
  • Now Tesla needs to ease concerns about general quality control. Tesla will add ___________ (fill in the blank). TeslaMondo predicts another warranty tweak, or a poach from Toyota QC.

UPDATE: Musk is tweeting that the CR survey includes a lot of early production cars with issues long since resolved, and he’s pointing out the service quality rating and customer retention. All valid, but are they enough to ease jitters for more than a day?

Tagged ,

2 thoughts on “Prediction: Something akin to a titanium shield

  1. purrpullberra says:

    I predict (hope for) a comment that commits Tesla to a new level of quality control. It needs to acknowledge that things aren’t that bad as it is and that the changes can’t happen overnight. But there is going to be a general bettering of the QC as the ramp up becomes the new normal. But there is more Tesla can do and I expect to hear about new processes for initial acceptance of parts and long term testing of parts. I’m not so sure a smart or PR-based hire is the way to go with this issue.
    But I’m choosing to see this as a great learning opportunity for Tesla since they have good will and the backlog of orders that should let them ride this out for 6 months to a year over winch time they can implement changes that will satisfy the public/investors enough to have confidence that Model3/Y will be a worthwhile car.

    Like

  2. Dave B says:

    This is an absolute gift they get from CR – a bit of a pubic slap and wake-up call, which will make them take notice, pull their socks up and set them up for a stronger future.

    It’s all well and good living with issues on Model S and mitigating it with the Service Centres bending over backwards for the customers and doing everything on warranty, but such an approach is unsustainable as volumes ramp-up.

    Like

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s