A different kind of hacking

Screen Shot 2014-04-14 at 6.55.25 AMScreen Shot 2014-04-14 at 6.58.03 AMScreen Shot 2014-04-14 at 7.01.28 AMTesla design chief Franz von Holzhausen “didn’t want to scare anyone” when penning the Model S. Inspired by the Tour de France, he tried to evoke the efficient muscularity of an endurance athlete. The result was an automotive Michael Jordan: not exotic, but leading-man handsome, politely intimidating and reeking of coiled energy. Ah, but that’s boring. Now you can personalize your athlete with tattoos, piercings, butt implants and gold teeth. OK, an aftermarket ecosystem is always a sign of enthusiasm, so we can’t really complain. But we can be a little scared. No exhaust mods, at least. Or are they coming next as part of a 60 Minutes package?


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